It is no secret that online video is one of the most popular content types on the internet. In fact, Cisco has predicted that by 2019, 80% of all internet traffic will be from videos. This makes promoting your videos an essential part of any business marketing strategy.
Fortunately, there are a number of ways to promote your videos that are both effective and affordable. Here are some tips for getting started explained in detail:
1. Upload your video to as many platforms as possible.
One of the best ways to ensure that your video is seen by as many people as possible is to upload it to as many different platforms as possible. This includes popular sites like YouTube, Facebook, and Vimeo, but also lesser-known platforms that could be a better fit for your specific audience.
Don’t stop at just online platforms either. Upload your video to your website, email it to your subscribers, and post it on social media. The key is to get it in front of as many viewers as possible, so you should think outside the box when it comes to your distribution.
2. Share your video on social media.
Once you have uploaded your video, make sure to share it on all of your social media channels. This allows your followers to easily watch the video and encourages them to share it with their friends.
In addition, make sure for youtube promotion on all posts that contain a link to your website. This includes anything from blog posts and social media updates to advertisements and email marketing.
Of course, make sure that the content of your video is also relevant to the content on your social media accounts. If your fans are not interested in what you have to say, then they won’t watch the video or share it with their friends.
3. Write a strong headline.
When you share your video on social media or other online platforms, make sure to write a catchy headline that will entice people to watch the video. A good headline should be short and concise, and it should tell the viewer what the video is about.
You should also make sure that your headline is relevant to the content of your video. The last thing you want to do is write a great headline that doesn’t relate to the content of the video.
4. Use a great thumbnail image.
Your first impression is incredibly important on social media and other online platforms, so make sure to choose an eye-catching thumbnail image for your videos that will immediately grab people’s attention.
Since many people skim their newsfeeds instead of reading every single headline, this can be a valuable tactic as it allows potential viewers to instantly see what your content will be about before they even click it.
However, make sure that your thumbnail image is relevant to the content of the video. Otherwise, you could end up with a lot of views from people who are not interested in the content.
5. Post your video on authority sites.
Another great tip to promote youtube video is to post it on websites that are considered authorities in your industry. This will help to legitimize your video and ensure that it is seen by people who are likely to be interested in it.
Since you will be posting your video on sites that are not owned by yourself, it is important to add a link to your website in the bio section or as part of the video itself. This will allow viewers to find out more about your business and potentially visit your website.
6. Embed your video on your website.
Embedding your video on your website is a great way to keep people engaged with your content long after they have watched the video. It also helps to increase the chances that they will share it with their friends.
In addition, embedding your video on your website allows you to track how many people are watching it. This information can be valuable as it will help you to discover which videos are the most popular and do a better job of promoting future content that is likely to be viewed by many people.
7. Create a custom URL to promote youtube video.
If you want people to be able to easily find and watch your video, create a custom URL for it that you can share on all of your marketing materials. This makes it easy for potential viewers to remember and type into their browsers.
In addition, this custom URL is something that you can include in your video’s description. This means that people will be able to find your content more easily on social media and other online platforms.
Conclusion:
Promoting your video is an important part of ensuring that it is seen by as many people as possible. By using the tips in this article, you can create a strategy that will help to increase the chances that your video will be successful.
With a solid foundation in technology, backed by a BIT degree, Lucas Noah has carved a niche for himself in the world of content creation and digital storytelling. Currently lending his expertise to Creative Outrank LLC and Oceana Express LLC, Lucas has become a... Read more