When building the best intelligence for your business, always remember that you need to work on your data collection skills. Several companies collect chunks of data derived from their customers in order to gain valuable information like demographics, location, range, habits, and more. But, having a good amount of data can be useless or unstructured. That’s why it is important to have NLP or Natural Language Processing in place. Having NLP will help you deploy language applications that can play a crucial role in your business.
On that note, let’s take a few minutes to understand why you need NLP in your business and how to improve Microsoft 365 using NLP Analytics.
Why is NLP needed?
Large volumes of data
NLP helps computers to communicate with people within their own languages. This helps them scale all the language-related tasks. NLP also allows computers to read their text, hear important speech, interpret this, measure sentiments, and determine which parts are needed.
Structures unstructured data
Human language can be diverse and complex. We tend to express ourselves in various ways, both in writing and verbally. Not only does the world consist of various dialects and languages but each of them has its own slaves, syntax rules, grammar, etc. Also, while writing we tend to make the mistake of misspelling a few words. This is where NLP comes in. NLP helps you structure data needed for applications like speech recognition as well as text analytics.
How NLP Can Benefit Your Business?
Conducts Analysis At Large Scale
Several documents, such as data related to social media, emails, and online reviews can be inspected with the help of NLP technology. This helps huge chunks of data be processed effectively and quickly. Manual analysis in fact could take weeks or even days. Apart from this, NLP tools could also scale down and up quickly depending on the kind of requirements you have. This might need you to utilize too much or very little power as required.
Gain More Objectives
Humans could end up making mistakes or even biases which could bend all kinds of results when you conduct all repeated jobs like analyzing, reading, using open-ended surveys, text data, etc. The standards and language of the business could also be trained into NLP-powered products that can be used in only a couple of steps. Because of this, they are always operational and can execute a lot more than humans can. Additionally, you could easily make adjustments while training all the models depending on the industry or the business terminology would change.
Reduces Additional Costs
NLP tends to operate all day; at whatever size and time you need as compared to manual data would require some personnel. With the help of NLP SaaS, you will be able to reduce staff by many levels. By linking the NLP tools towards the data, you will be able to detect problems almost instantly and examine the feedback right away.
Using proper NLP solutions will help you automate something like labeling tickets. It will help you speed up some of the procedures, relieve stress from the usual duties, and help you continue with all the major trends.
Builds Customer Satisfaction
NLP tools also allow you to filter and elevate your customer care experience based on intent, urgency, topics, sentiment, etc. You can also take them towards the best department or individual.
You can also link these with platforms such as Help Scout, Service Cloud, Zen Desk, etc. in order to monitor the route or even respond to some of the tickets raised. You may also easily understand how quickly your users will be satisfied at every part of the journey by usually conducting an NLP analysis on your surveys.
Empower Employees
Due to several automated procedures as well as data analytics, the staff will be expected to devote what really matters to their major tasks. By simply eliminating repetitive, boring jobs, using Natural Language Processing will also help your members to focus on much better experiences and less exhaustion.
Get Accurate Insights
You can also get types of data that is unstructured like survey replies, online comments and the reviews needed for deeper analysis. Some unstructured types of data also include open-ended replies to the survey, online reviews, and comments, which require more analysis. AI NLP technologies make it a lot faster to deconstruct your content, thereby allowing the computers to easily comprehend the same.
Not just that, NLP also allows you to uncover valuable insights that are data-driven and can easily be applied in order to analyze any unstructured material and data.
Quick tips on how you can improve Microsoft 365 using NLP analytics
Classify documents: It will help you label all the documents that seem dubious as spam or sensitive.
Searches or processing: You can also use the NLP output for such purposes.
Next, you can also summarize the text by identifying all the entities that are present within the document.
You can also tag your documents with relevant keywords. NLP will also be using them for identified entities.
Consider doing some content-based retrieval and search. This will make functionality a lot more possible.
Next, you can also summarize the most important topics for a document. You can also use NLP to combine entities into important topics.
For categorizing documents needed for navigation, NLP also uses topics that are detected.
You can enumerate a few related documents chosen on one single topic. NLP uses detected topics because of this.
Finally, you can score the text for sentiment. With the help of this functionality, you will be able to assess the negative and positive tone of documents.
Conclusion
As clearly seen above, natural language processing allows you to get a leg up within the workplace that’s a lot more likely in the upcoming years. Whenever you consider the major possibilities for processing language, you will easily be able to see how it benefits you in this field. Regardless of whether you are searching for a financial analyst or need some ways to get information or even find a better way to target a specific segment of your audience. NLP analytics will help you get the desired results & gain a competitive edge in today’s data-driven world.
With a solid foundation in technology, backed by a BIT degree, Lucas Noah has carved a niche for himself in the world of content creation and digital storytelling. Currently lending his expertise to Creative Outrank LLC and Oceana Express LLC, Lucas has become a... Read more